Founded to Raise the Bar on User Experience

This company was founded with a singular focus on making apps that raise the bar on User Experience.

For far too long, we have come across solutions capitalizing a captive market. A reality we all know too well. A reality we are working towards changing.

We have collected and consolidated a number of ideas that can help improve the quality of life for often overlooked needs. We spoke to many of you and are forever grateful for you sharing your experiences with us.

Things that Sets Us Apart

Consistent UI

Not enjoying caught off guard by bright spots in dark mode? Neither do we. This, in fact, is only our starting point. We set out to make a consistent, recognizable experience so remarkable that you know immediately what app you are using. To start, say goodbye to blurry icons, misaligned lines, mismatched colors, or misplaced buttons.

Bold. Yet familiar. In the world of UX there’s a thing called Jakob’s Law. In short, it stresses on the importance of keeping things familiar. Creating easy-to-use, bold solutions to familiar every day problems could not be a more perfect description for us.

Inclusive Design

We are hyper-focused on curating an inclusive experience that can be enjoyed and utilized to its fullest potential by everyone. Inclusiveness compasses differences. Whether it be language, gender, geographic locations, or personal preference. We are here to offer choices. Here are some of our firm beliefs.

Gender

This is integral to what we make. Solutions cannot and will not be complete if they always carry a default gender (hint it is usually male). We strive to curate an equal experience that takes into account the uniqueness of every gender.

Localization

In your language. Solutions contextual to your geographic location. No more getting directions to a vending machine in the middle of a desert. How about getting to an oasis for once? Real solutions are localized solutions. No one can utilize our apps to their potentials if they are missing crucial contexts or mis-translated.

Privacy

Privacy. Reading about firms capitalizing on others’ sensitive information always leaves a bad taste in our mouth. We are joining fight to push against this trend. Simply not the right way to monetize.

Our Development Process

We currently use Figma and Swift UI to develop solutions on the iOS/iPadOS platform. We place a strong emphasis on user research at all stages, consistent UI, intuitive onboarding, easy-to-use functionality, and a feedback-centric mindset. We will never stop seeking feedback from users and are always excited to learn how we can do better.

What We Are Working On

Sharing elegant solutions that combine design and engineering brings us joy. We are working on extra features and products that can help you supercharge your workflows while supporting our goals. We are super excited to show you what we are working on soon. Please check back for updates.